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The idea of LILYSILK was conceived by Lily Lin in January of 2010, after having spent more than a decade working in France's silk industry. Lily's idea was to disrupt the prevailing business model where retailers realized huge profits, customers paying huge premiums, and the silk workers remaining in relative poverty.

Lily's revived vision was to create an online outlet that would link Chinese Silk weavers directly to Western silk enthusiasts. Following a few months of discussion, this idea was set in motion – Lily convinced her husband, Mike, and some friends to join her venture, and became the company's first CEO. The rest, as they say, is history...